Imagine you’re a marketing director or a general manager at a dealership right now—many of you don’t have to imagine, because it’s your reality. You’re faced with a market that is dealing with a multitude of challenges, but what else is new? Compressed margins, inventory...

LEXINGTON, Ky., March 11, 2026 /PRNewswire/ — COOPABLE and Lotlinx today announced a new partnership that enables dealers to leverage COOPABLE’s service to apply eligible manufacturer co-op funds toward their Lotlinx solutions, helping get...

In the ever-competitive automotive industry, co-op advertising programs present a golden opportunity for dealers to amplify their marketing efforts with financial backing from manufacturers (OEMs). Yet, a staggering 80% of these co-op advertising funds are utilized by merely 20% of...

In the ever-competitive automotive industry, co-op advertising programs present a golden opportunity for dealers to amplify their marketing efforts with financial backing from manufacturers (OEMs). Yet, a staggering 80% of these co-op advertising funds are utilized by merely 20% of...

In the ever-competitive automotive industry, co-op advertising programs present a golden opportunity for dealers to amplify their marketing efforts with financial backing from manufacturers (OEMs). Yet, a staggering 80% of these co-op advertising funds are utilized by merely 20% of...

In the ever-competitive automotive industry, co-op advertising programs present a golden opportunity for dealers to amplify their marketing efforts with financial backing from manufacturers (OEMs). Yet, a staggering 80% of these co-op advertising funds are utilized by merely 20% of...

In the ever-competitive automotive industry, co-op advertising programs present a golden opportunity for dealers to amplify their marketing efforts with financial backing from manufacturers (OEMs). Yet, a staggering 80% of these co-op advertising funds are utilized by merely 20% of...

In the ever-competitive automotive industry, co-op advertising programs present a golden opportunity for dealers to amplify their marketing efforts with financial backing from manufacturers (OEMs). Yet, a staggering 80% of these co-op advertising funds are utilized by merely 20% of...

In the ever-competitive automotive industry, co-op advertising programs present a golden opportunity for dealers to amplify their marketing efforts with financial backing from manufacturers (OEMs). Yet, a staggering 80% of these co-op advertising funds are utilized by merely 20% of...

In the ever-competitive automotive industry, co-op advertising programs present a golden opportunity for dealers to amplify their marketing efforts with financial backing from manufacturers (OEMs). Yet, a staggering 80% of these co-op advertising funds are utilized by merely 20% of...